Part of the Midis Group

about HDF Largest Value-Added Distributor in Africa
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HDF sas

A subsidiary of the Midis group, HDF SAS has been for more than 20 years one of the largest Value-Added Distributors (VAD).

HDF is expert in the brands it distributes in Africa - Dell Technologies, APC, Kohler-SDMO & Ortea. Based in Orly - France, we operate through a network of 500+ partners in more than 40 countries, covering East Africa, West Africa, North Africa and Central Africa as well as the Overseas Departments and Territories. Our subsidiaries expand to Tunisia, Morocco and the Ivory Coast.

Our reputation as an added-value distributor, built over the years, is consolidated by the various services and benefits we offer our customers. Indeed, our mission is to anticipate your most complex needs through a solid proactivity and in-depth knowledge of the market.
A subsidiary of the Midis group, HDF SAS has been for more than 20 years one of the largest Value-Added Distributors (VAD).

HDF is expert in the brands it distributes in Africa - Dell Technologies, APC, Kohler-SDMO & Ortea. Based in Orly - France, we operate through a network of 500+ partners in more than 40 countries, covering East Africa, West Africa, North Africa and Central Africa as well as the Overseas Departments and Territories. Our subsidiaries expand to Tunisia, Morocco and the Ivory Coast.

Our reputation as an added-value distributor, built over the years, is consolidated by the various services and benefits we offer our customers. Indeed, our mission is to anticipate your most complex needs through a solid proactivity and in-depth knowledge of the market.

+ 20 years

in the market

+ 500 

partners

+ 40 

countries

Partner of your success

Partner of your success

Thanks to the excellent relationship we developed with our suppliers, our vision is to be your preferred distributor and to support our customers in an exemplary way while offering cutting-edge products and technologies beside impeccable service and support.

This is reflected in the quality of our service and our concern for optimal responsiveness to your utmost complex requests. Therefore, by promoting first and foremost listening and a perfect understanding of your expectations, we offer you a personalized backing and bespoke assistance.

We provide our partners with distribution services enhanced by rigorous advice that guarantee a technical, operational and budgetary adequacy, thus, meeting your expectations.

By focusing 100% on your needs, we propose a much-needed diversification of the offer for the development of your business, therefore, enabling your company to acquire new markets.
Thanks to the excellent relationship we developed with our suppliers, our vision is to be your preferred distributor and to support our customers in an exemplary way while offering cutting-edge products and technologies beside impeccable service and support.

This is reflected in the quality of our service and our concern for optimal responsiveness to your utmost complex requests. Therefore, by promoting first and foremost listening and a perfect understanding of your expectations, we offer you a personalized backing and bespoke assistance.

We provide our partners with distribution services enhanced by rigorous advice that guarantee a technical, operational and budgetary adequacy, thus, meeting your expectations.

By focusing 100% on your needs, we propose a much-needed diversification of the offer for the development of your business, therefore, enabling your company to acquire new markets.

Competitive advantages

1st Distributor in Africa 1st Distributor in Africa
1st Distributor in Africa
Over the years, we have built with our customers a solid reputation as a trusted value-added IT distributor, proven by the quality of our products and the integrity of our advice, in addition to the on-time delivery of our products.
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Over the years, we have built with our customers a solid reputation as a trusted value-added IT distributor, proven by the quality of our products and the integrity of our advice, in addition to the on-time delivery of our products.
Expertise Expertise
Expertise

We specialize in our brands. Thanks to our 23 experts entirely dedicated to our partners and clients, we offer:

- Regular visits to the countries where our customers are located

- On-site training for both technical and commercial teams
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We specialize in our brands. Thanks to our 23 experts entirely dedicated to our partners and clients, we offer:

- Regular visits to the countries where our customers are located

- On-site training for both technical and commercial teams
Geographic Proximity Geographic Proximity
Geographic Proximity
By choosing to locate its headquarters in Orly, HDF SAS has selected a central and strategic position to serve its customers while consolidating its logistical resources. Our markets cover 40 countries in North Africa, East and Central Africa, in addition to overseas regions as the DOM-TOM, besides subsidiaries located in Tunisia, Morocco and the Ivory Coast.
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By choosing to locate its headquarters in Orly, HDF SAS has selected a central and strategic position to serve its customers while consolidating its logistical resources. Our markets cover 40 countries in North Africa, East and Central Africa, in addition to overseas regions as the DOM-TOM, besides subsidiaries located in Tunisia, Morocco and the Ivory Coast.
Product Availability Product Availability
Product Availability
Our 4000 m2 warehouse in Orly is one of the largest in the region, making us the most responsive distributor, constantly able to replenish our customers on short notice. As a result, our resellers and partners can rest assured of our responsiveness to their orders.
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Our 4000 m2 warehouse in Orly is one of the largest in the region, making us the most responsive distributor, constantly able to replenish our customers on short notice. As a result, our resellers and partners can rest assured of our responsiveness to their orders.
Reliability Reliability
Reliability
Being a subsidiary of the Midis Group and part of its 170 companies spread across Europe, the Middle East and Africa, HDF SAS offers a strong and reliable financial and commercial guarantee. The steady growth of our activity is confirmed by an excellent financial management and a strategic combination of our services.
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Being a subsidiary of the Midis Group and part of its 170 companies spread across Europe, the Middle East and Africa, HDF SAS offers a strong and reliable financial and commercial guarantee. The steady growth of our activity is confirmed by an excellent financial management and a strategic combination of our services.
Satisfication Client Satisfication Client
Clients’ satisfaction
HDF owes its excellent reputation to the exemplary management of its service channels focusing on value and satisfaction to both our suppliers and partners. Indeed, for many partners, we became the privileged contact for developing infrastructure solutions and training their teams so that they can offer quality services to all of their customers.
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HDF owes its excellent reputation to the exemplary management of its service channels focusing on value and satisfaction to both our suppliers and partners. Indeed, for many partners, we became the privileged contact for developing infrastructure solutions and training their teams so that they can offer quality services to all of their customers.

Team's quotes

quote

Witnessing our clients’ utter trust and satisfaction is what has been motivating me during these 20 years at HDF. Indeed, we work relentlessly to satisfy our partners and find solutions whether on technology, pricing, logistic or regarding the marketing support and services we provide. Our outstanding team spirit allows us also to be more reactive and proactive vis-à-vis our partners. Every day is a new fight and for the past 20 years, we worked effortlessly to become the number one and preferred distributor in Africa.

Johny Rahme
Johny Rahme
Sales & Marketing Director
Witnessing our clients’ utter trust and satisfaction is what has been motivating me during these 20 years at HDF. Indeed, we work relentlessly to satisfy our partners and find solutions whether on technology, pricing, logistic or regarding the marketing support and services we provide. Our outstanding team spirit allows us also to be more reactive and proactive vis-à-vis our partners. Every day is a new fight and for the past 20 years, we worked effortlessly to become the number one and preferred distributor in Africa.
quote

The level of Information Technology (IT) development of a continent, a country or a firm has a direct impact on its competitiveness. Thanks to the brands HDF SAS distributes, we guarantee all the prerequisites needed for a perfect operation of the IT ecosystem: Power supply is generated, stabilized and controlled through SDMO, ORTEA and APC (BY SCHNEIDER ELECTRICS) so that high technology equipment developed by DELL EMC, a brand distributed by HDF SAS, operates in optimal conditions. All this is made possible thanks to our numerous partners/friends who trust us across the continent. I am honored to be part of their company’s competencies evolution and business growth for the great benefit of this continent so dear to my heart.

Yannick SAAH
Yannick Saah
Business Developer
The level of Information Technology (IT) development of a continent, a country or a firm has a direct impact on its competitiveness. Thanks to the brands HDF SAS distributes, we guarantee all the prerequisites needed for a perfect operation of the IT ecosystem: Power supply is generated, stabilized and controlled through SDMO, ORTEA and APC (BY SCHNEIDER ELECTRICS) so that high technology equipment developed by DELL EMC, a brand distributed by HDF SAS, operates in optimal conditions. All this is made possible thanks to our numerous partners/friends who trust us across the continent. I am honored to be part of their company’s competencies evolution and business growth for the great benefit of this continent so dear to my heart.
quote

I am proud to walk hand in hand with you towards success. My ambition on daily basis is to provide you with the technologies, advice and individual partnership necessary for your growth. We share the same values as those of our suppliers and partners, that is, help humanity evolve thanks to technology. This global vision completes my personality and gives me the opportunity to totally express myself through my mission at HDF.

Antony Abi Younes
Antony Abi Younes
Business Developer
I am proud to walk hand in hand with you towards success. My ambition on daily basis is to provide you with the technologies, advice and individual partnership necessary for your growth. We share the same values as those of our suppliers and partners, that is, help humanity evolve thanks to technology. This global vision completes my personality and gives me the opportunity to totally express myself through my mission at HDF.

Our partners’ opinion

quote

With HDF, we have built a lasting partnership based on the satisfaction of our customers. This customer orientation combined with other common values such as trust and transparency have enabled us to develop a privileged relationship to best serve the Tunisian and North African market in quality IT infrastructure solutions.

person 1
Mohamed Souiri
Sales Director at Focus
With HDF, we have built a lasting partnership based on the satisfaction of our customers. This customer orientation combined with other common values such as trust and transparency have enabled us to develop a privileged relationship to best serve the Tunisian and North African market in quality IT infrastructure solutions.
quote

CIS International wanted to work with a distributor who could support all the countries in Africa that we are present in. HDF was the one who provided us with on time and best competitive prices that not only included Dell Technologies products but additional products that enhances our Turnkey solutions offers. HDF team has provided a perfect support that kept us aware of the orders status.

CIS
Joseph Noujaim
Business Development Manager at CIS Group
CIS International wanted to work with a distributor who could support all the countries in Africa that we are present in. HDF was the one who provided us with on time and best competitive prices that not only included Dell Technologies products but additional products that enhances our Turnkey solutions offers. HDF team has provided a perfect support that kept us aware of the orders status.
quote

IPMC which was established in 1992 is spread over in 26 locations across 7 countries and has about 750 employees. This company is Ghana’s leading IT system integrator, software developer and IT training provider. It’s co-founder and CEO Amar Deep S. Hari says “One of the major contributor of IPMC’s success has been it’s reliable supply chain. We get supported by over 40 International suppliers across the globe. But for me the most important of them all and who also happens to be IPMC’s very first supplier, is an outstanding mega distributor based out of France and they are called HDF-SAS”. HDF-SAS has been associated with IPMC for above 25 years now. The business between the two groups has grown from a mere $50k in the first year to a multi-million dollar revenues of each year now. Not only IPMC has received support from HDF-SAS in a large credit lines, but their key staff such as Johny Rahme has ensured a consistent personal support with the most timely response. The strong support and association of Mr Rahme and Mr Tachdjian to IPMC has prompted many to assume that they happen to be the shareholders of their esteemed customer. In fact over years the strong relationship which the two gentleman have developed as part of their customer service is no less than that of an internal staff of IPMC.

Businesses succeed when the managers of businesses religiously serve their customers day in, day out with dedication similar to that of a devotee to his deity. This is the kind of support the entire team of HDF-SAS and I must mention their Accounts Head, ……., the Warehouse manager ……., the support Delivery head ……. apart from each and every one of their team members who gone out of their duty schedules many a time to ensure IPMC received good support. A big thank you to the HDF-SAS team and may they continue to touch new heights for years to come. Stay blessed.

IPMC staff
Amar Deep S. Hari
CEO of IPMC
IPMC which was established in 1992 is spread over in 26 locations across 7 countries and has about 750 employees. This company is Ghana’s leading IT system integrator, software developer and IT training provider. It’s co-founder and CEO Amar Deep S. Hari says “One of the major contributor of IPMC’s success has been it’s reliable supply chain. We get supported by over 40 International suppliers across the globe. But for me the most important of them all and who also happens to be IPMC’s very first supplier, is an outstanding mega distributor based out of France and they are called HDF-SAS”. HDF-SAS has been associated with IPMC for above 25 years now. The business between the two groups has grown from a mere $50k in the first year to a multi-million dollar revenues of each year now. Not only IPMC has received support from HDF-SAS in a large credit lines, but their key staff such as Johny Rahme has ensured a consistent personal support with the most timely response. The strong support and association of Mr Rahme and Mr Tachdjian to IPMC has prompted many to assume that they happen to be the shareholders of their esteemed customer. In fact over years the strong relationship which the two gentleman have developed as part of their customer service is no less than that of an internal staff of IPMC.

Businesses succeed when the managers of businesses religiously serve their customers day in, day out with dedication similar to that of a devotee to his deity. This is the kind of support the entire team of HDF-SAS and I must mention their Accounts Head, ……., the Warehouse manager ……., the support Delivery head ……. apart from each and every one of their team members who gone out of their duty schedules many a time to ensure IPMC received good support. A big thank you to the HDF-SAS team and may they continue to touch new heights for years to come. Stay blessed.
quote

HDF is one of our most reliable suppliers, their support helped us win many deals

Nicolas El-Hachem
Nicolas El-Hachem
Chief Executive Officer at Redmango
HDF is one of our most reliable suppliers, their support helped us win many deals

Midis Group

With more than 5,000 professionals, world's leading suppliers of IT solutions and a solid experience of 50 years in terms of performance and reliability, Midis Group is an international company which encompasses more than 170 companies in Europe, the Middle East and Africa.

The group is renowned for its advanced offering in IT consulting and service management, systems integration, Cloud and data center competencies and infrastructures, IT and software solutions, as well as all what is related to cutting-edge technological equipment distribution and sale.

The group's activities focus on providing the best services to suppliers, partners and customers of the countries it serves.

In 2006, Midis Group was ranked among the top 100 global growth companies of the World Economic Forum.

www.midisgroup.com
building 2
With more than 5,000 professionals, world's leading suppliers of IT solutions and a solid experience of 50 years in terms of performance and reliability, Midis Group is an international company which encompasses more than 170 companies in Europe, the Middle East and Africa.

The group is renowned for its advanced offering in IT consulting and service management, systems integration, Cloud and data center competencies and infrastructures, IT and software solutions, as well as all what is related to cutting-edge technological equipment distribution and sale.

The group's activities focus on providing the best services to suppliers, partners and customers of the countries it serves.

In 2006, Midis Group was ranked among the top 100 global growth companies of the World Economic Forum.

www.midisgroup.com